Millions of parents in the UK could be increasing the likelihood of their children needing emergency dentistry by failing to teach them the importance of a good brushing regime.
This is the discovery of new research by Philips Sonicare, which spoke to 1,002 parents of youngsters aged between four and ten, Dentistry.co.uk reports.
It was found that 29 per cent of people allow their children to skip brushing because they are too rushed in the mornings, while 19 per cent do not enforce brushing because they know if will cause an argument and do not want the hassle.
Despite dentists recommending that children and adults brush twice a day to avoid emergency dentistry, 18 per cent of parents admitted their children only clean their teeth once a day if at all.
Colgate advises spending a full two minutes brushing teeth each morning and evening, using a stopwatch if necessary.
It also advocates brushing the tongue for fresher breath.
