A study carried out by training firm Results International has revealed that dentists have better customer service than doctors, bar staff, and waiters. The company conducted a poll using a thousand volunteers, and found that dentists were the clear winners, amassing 47% of the overall vote, compared to 27% for doctors, 20% for bar staff, and 30% for waiters.
Other groups that performed well were hotel receptionists and hairdressers, whereas gym employees came last, only managing to secure 9% of the vote – it was also revealed that they were more likely to be remembered for their bad customer service and this could have affected their numbers. Gym employees weren’t alone in their poor results though; hospital staff, shop assistants, post office workers, police, and council workers all performed badly – council workers in particular managed to receive 40% of the votes for their negative attitude towards customer care.
Managing Director of Results International said that this might have something to do with employees ‘being taken on for their skills but not their attitude’ and this may be related to ‘some issues with their training or even recruitment, which is causing a service gap.’ He went on to say that ‘Gym staff operating at the very heart of the leisure sector, often in member-based organisations, should have a strong service ethic running through all they do.’