The benefits offered by Invisalign braces are making them appealing to adults who are unhappy with their smile.
This is according to orthodontist Alan Bagden, who told the Washington Post half of his patients are now adults, up from 40 per cent ten years ago.
He explained that the braces are almost imperceptible and much more comfortable than old-style metal varieties, meaning that people who may never have considered smile realignment are now doing so, including women aged 40 to 55.
"A segment of that age group are [mothers] of patients who have wanted orthodontics all their lives and once the kids are done decide to do it themselves," the expert added.
Mr Bagden highlighted how technology has changed, with realignment now plotted on a screen instead of being based around tightening elastic bands as far as they would go.
Dr Darren Dickson from Plano in Texas also recently lauded Invisalign braces, saying they prevent the need for extensive follow-up appointments.