Image-conscious individuals looking to receive a smile makeover using cosmetic dentistry could be interested in the results of a recent survey.

According to Cosmetic Dentistry Guide, increasing numbers of prospective patients are using their smartphones to search for a suitable practitioner to carry out the procedure.

The findings coincide with recent technological advancements, which have encouraged a number of practices to invest in online strategies.

In addition, the use of the internet allows patients to establish where they are likely to receive the best results from a range of cosmetic procedures.

For this reason, experts have urged dental professionals to take advantage of the internet's popularity by investing in a stylish website and internet marketing.

The increase in the number of individuals seeking cosmetic dentistry could come as a result of high numbers of celebrities receiving the treatment.

For instance, upon achieving her first number one single, stylish songstress Jessie J revealed to presenter Graham Norton that she received teeth whitening treatment.