Increasing numbers of adults are opting for orthodontic treatment, such as Invisalign and Inman Aligners, to improve the appearance of their smile, it has emerged.

Dr Pravesh Solanki from Cosmeticdentistryguide.co.uk, revealed that dental professionals have seen a 40 per cent rise in requests for the corrective fixtures in recent years.

The expert suggested that the increase in media focus on dazzling Hollywood smile has resulted in a reduced stigma surrounding braces, making them a fashionable accessory.

In addition, Dr Solanki claimed that the popularity of reality makeover shows has highlighted the benefits of cosmetic dentistry for image-conscious individuals.

He stated: "The increase in media attention to look good and feel better … and the drop in price for these treatments has made them more accessible to everyone and not just celebrities."

High profile figures such as Justin Bieber, Gwen Stefani and Tom Cruise have all received orthodontic treatment to improve the alignment of their teeth. 

More people are choosing to undergo cosmetic dentistry as a result of the procedures becoming more accessible to members of the public, it has been suggested.

Dr Pravesh Solanki from Cosmeticdentistryguide.co.uk claimed the increasing popularity of the treatment may have emerged due to a reduction in prices.

The expert's comments were made after a high number of well known celebrities received cosmetic dentistry in a bid to improve their appearance and correct oral issues.

High profile figures including Kerry Katona, Tulisa Contostavlos, Cheryl Cole, Simon Cowell and Ronnie Wood have undergone the procedures to create a Hollywood smile.

Dr Solanki also suggested that the increased media attention to looking good and feeling better could have had a significant impact on the popularity of teeth whitening.

"Reality makeover shows are highlighting cosmetic dentistry procedures and the drop in price for these treatments has made them more accessible to everyone and not just celebrities," he added.  

Image-conscious individuals contemplating undergoing cosmetic dentistry in a bid to improve their smile could be inspired by comments from Kirsten Dunst.

In a recent interview with Elle magazine, the stunning starlet revealed she loves her protruding "fangs" and would not be tempted to change them.

The self-assured blonde claimed her decision not to receive treatment to get them corrected came after her mother had encouraged her to undergo a dental procedure.

As part of the interview, featured in the publication's September issue, the Bring it On star also claimed she was happier and more sure about herself than in previous years.

"Who you are at 25 and who you are at 29 is a very different thing … You live, you learn and you come through the drama to a more easy, relaxed perspective," she commented.

The Virgin Suicides actress is set to feature alongside James Marsden and Australian beauty Isla Fisher in new film Bachelorette, which will be released next year.

Image-conscious individuals looking to achieve a smile makeover using cosmetic dentistry could be encouraged after hearing rumours about Tulisa Contostavlos.

According to the Sun, the stunning 23-year-old has spent £12,000 to improve her pearly whites ahead of the launch of the new series of The X Factor.

The newly appointed judge, who replaced Cheryl Cole on the panel, is said to have received dental veneers after previously expressing she was self-conscious about her smile.

A source told the newspaper: "Since she became famous she has become aware they are not perfectly aligned, so she decided to pay for a bit of help."

The N-Dubz band member is one in a long line of X Factor presenters to have work done to improve the appearance of their smiles under the glare of the studio lights.

She recently showed off her stunning figure in a black bikini while on holiday with friends in Ibiza.

Image-conscious individuals looking to receive a smile makeover using cosmetic dentistry could be interested in the results of a recent survey.

According to Cosmetic Dentistry Guide, increasing numbers of prospective patients are using their smartphones to search for a suitable practitioner to carry out the procedure.

The findings coincide with recent technological advancements, which have encouraged a number of practices to invest in online strategies.

In addition, the use of the internet allows patients to establish where they are likely to receive the best results from a range of cosmetic procedures.

For this reason, experts have urged dental professionals to take advantage of the internet's popularity by investing in a stylish website and internet marketing.

The increase in the number of individuals seeking cosmetic dentistry could come as a result of high numbers of celebrities receiving the treatment.

For instance, upon achieving her first number one single, stylish songstress Jessie J revealed to presenter Graham Norton that she received teeth whitening treatment.

People contemplating cosmetic dentistry such as dental veneers or teeth whitening procedures could receive encouragement from an expert's comments.

Dr Pravesh Solanki from Cosmeticdentistryguide.co.uk revealed that the appearance-boosting treatments could provide a number of benefits for prospective patients.

His remarks came after previous research revealed that 90 per cent of people who receive cosmetic dentistry reported an increase to their self-esteem.

In addition, Dr Solanki stated that many individuals have been given the confidence to seek a new job or find a partner as a result of the effective procedures.

"From new teeth and cosmetic dentures, to reshaping the face and mouth, making people look years younger. The possibilities are endless," he added.

Technological advancements in the dental industry have given professionals the chance to remove stains from people's teeth to improve their appearance.

Dr Solanki's comments come after Girls Aloud starlet Nicola Roberts received cosmetic dentistry to resolve personal issues she had over the her smile.

Individuals who seek cosmetic dentistry in a bid to improve their appearance could notice an improvement in their confidence levels, according to an expert.

Dr Pravesh Solanki from CosmeticDentistryGuide.co.uk suggested that procedures such as dental veneers and teeth whitening could have a positive effect on a person's self-esteem.

The wide range of treatments offered to image-conscious people could resolve issues such as tooth decay or stained and yellow teeth caused by smoking, he added.

Dr Solanki's advice comes after Girls Aloud singer Nicola Roberts admitted she had undergone cosmetic dentistry in a bid to resolve insecurities about her smile.

Speaking to BBC Radio One DJ Scott Mills, the stunning redhead revealed she had wanted to improve the appearance of her teeth for a long time before investing in dental veneers.

"[People should] visit informational websites and educate themselves about the options available to them and then visit a cosmetic dentist for a consultation to discuss their concerns and options," Dr Solanki added.

Scottish actor James McAvoy has undergone cosmetic dentistry in a bid to make improvements to his smile, it has been reported.

According to the Scottish Daily Record, the X-Men star has given in to Hollywood pressure and had the small gap in his teeth filled.

News of the treatment comes after the 32-year-old claimed he would never be tempted to change his appearance to gain important movie roles.

However, he recently admitted: "I hadn't wanted to do changes but in this business your teeth have to be sorted out."

The subtle changes were reportedly achieved using dental veneers to cover up his previously misaligned teeth.

After emerging into the public eye in 1995 film The Near Room, McAvoy has seen great success in Hollywood blockbusters such as Atonement and Wanted.

He is set to lend his voice to the upcoming animated movie Arthur Christmas, which will also feature Hugh Laurie and Bill Nighy.

Image-conscious individuals seeking cosmetic dentistry to improve their appearance could be encouraged by new research.

According to the Los Angeles Times, scientists from the Virginia Commonwealth University set out to examine the effects of straight teeth on people's perception of attractiveness.

The study aimed to investigate the belief that individuals with crooked smiles may receive negative judgement from their peers.

In a bid to explore this perception, the researchers selected volunteers between ten and 16 years old and digitally altered their photographs to display even or misaligned teeth.

Plans to conduct the study emerge after research published by the British Dental Health Foundation (BDHF) revealed a nice smile was the most popular feature among people looking for a partner.

Receiving 56 per cent of the overall vote, the importance of maintaining good oral health was highlighted as a significant social factor, as well as medical.

In addition, the BDHF study showed that 51 per cent of participants found nice eyes to be the most attractive feature in a potential mate.

Pop star Nicola Roberts has reportedly spent £13,000 on improving her smile with the help of cosmetic dentistry.

The Girls Aloud singer took advice from bandmate Cheryl Cole and invested in a full set of dental caps after previously being unhappy with her teeth, the Sun reports.

Roberts recently stepped back into the spotlight with the release of her debut solo single Beat of My Drum, which was widely praised by critics.

Her new teeth may help the performer to feel more confident when she hits the promotional trail for her forthcoming solo album Cinderella's Eyes.

According to the newspaper, her bandmates have jokingly nicknamed the 25-year-old "Gnashers" due to her striking pearly whites.

A source told the publication that Roberts "now feels completely comfortable with her teeth".

The insider added: "As the youngest in the band, all the other girls are really happy that she has finally grown into herself."